Category Archives: News

Site Down

Serene Ambition will be unavailable for an hour on October 23rd, sometime between 12 am and 6 am Central Time, while our web hosting service performs system upgrades. We apologize for any inconvenience this may cause.

read more

Living Arrangements of the Future

As Boomers grow older, they are changing the way our culture views old age and the possibilities for innovative living arrangements. Boomers will stay active in the community and be among the healthiest 70 and 80-year-olds in U.S. history. No wonder that new living arrangements are emerging like intergenerational housing communities, nursing homes that are more like neighbourhood houses than hospitals, and small homes on college campuses. Meanwhile, some senior centers are also evolving into progressive

read more

Recognizing Older People

This letter was submitted by Richard Blewitt, chief executive of HelpAge International, to the editor of the Herald Tribune.

Wednesday [October 1st] is the UN International Day of Older People–a time to celebrate and recognize the contribution of older people to global society.

In the developing world, this contribution could not be clearer. Older people are at the frontline of the battle against HIV, caring for the sick and for grandchildren orphaned by the pandemic. In disaster situations,

read more

ServiceNation

The ServiceNation campaign kicked off with a Summit in New York City on September 11th. This grassroots national movement aims to enrol increasing numbers of Americans in committing a year of their lives to national service and, by 2020, to engage 100 million citizens (up from 61 million today) in volunteering each year in schools, workplaces and community organizations. The movement launches tomorrow with a

read more

National Unmarried and Single Americans Week

The third week of September in the U.S. is a time to celebrate the role all 92 million unmarried Americans–whether they are widowed, divorced, separated or ‘single’–play in our society. Organizations like Unmarried.org (the Alternatives to Marriage Project) are active in changing current stereotypes and addressing legislation and policies that deny an unmarried individual’s equal rights in terms of healthcare access and taxation. 

Bella DePaolo, a UC Santa Barbara

read more

International Peace Day

September 21st was International Day of Peace. Every year since its inception by the UN in 1982, this holiday has grown to  mobilize millions of people around the world to
call for the end of conflict and the creation of a culture of peace among all nations and
peoples. In 2002, the UN officially declared September 21st to be the permanent date for the Day of Peace. Anyone, anywhere can celebrate Peace Day. It can

read more

Full of Life

The theme of the UK’s Older People’s Day (which will be October 1st this year) is bringing generations together. The U.K.’s Department for Work and Pensions (DWP) released figures late last month that indicate people from different generations are spending more time with people outside their own age group. Research conducted through the British Marketing Research Bureau for the DWP’s "

read more

Booking Travel Online

Even though online travel sales are growing, fewer people are actually booking their trips online. According to a recent report from eMarketer, online travel sites are directing customers back to offline travel agents. This represents a complete turnaround in consumer trends during the past decade, but not a complete surprise. Dissatisfaction with online booking engines and tools that are not user-friendly has driven customers to return traditional travel agencies or to turn to new online competitors

read more